A business name is the name your business operates under. You need to register a business name if you conduct business under a name other than your own.
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Before you register a business name there are some things to consider. Find out what to do before you start.
The Australian Government Business Registration Service combines several business and tax registrations in one place, making it even easier to start a business. You can apply for an Australian Business Number (ABN) and register your business name online.
ASIC Connect - If you already have an ABN, you can apply for a business name directly with us by using ASIC Connect.
Private service provider - You can choose to register or renew your business name with a private service provider (PSP). This could be your accountant, your solicitor, or another business that provides online services with ASIC. They will usually charge a fee for their services above what ASIC would charge.
Need help? See our support for business names page for step-by-step user guides.
You can also download our Regulatory Guide 235 or refer to our Top call centre questions.